Earl Spangler Oral History Interview (2 of 2) Edit

Summary

Identifier
89OH30 89OH30

Dates

  • 1989-12-12 (Creation)
  • 1950 – 1989 (Event)

Extents

  • 1.00 Items (Whole)

Agent Links

Subjects

Notes

  • Scope and Contents

    Spangler's 2nd interview continues with a discussion of technical and equipment changes in the factory.  Includes Phillippy brothers, Product Excellence Program (PEP), bean blending.  Also, labor relations and role of Union.  Anecdote of Hershey involvement with film 'E.T.' and Reese's Pieces promotion.  Strategic planning, diversification, changes in marketing and advertising, key players.

  • Conditions Governing Access

    Unrestricted

  • Related Materials

    Collections: 89OH10

External Documents

Components